“Its final objective is closely linked to the 2030 Agenda and the Sustainable Development Goals, since a destination cannot be intelligent if it does not seek the common good,” said Davir Pérez, for whom events like this “come to confirm that another way to work and to generate wealth is possible “. A digital service platform, the application of artificial intelligence and blockchain to the tourism value chain or the adaptation of the sector to cybersecurity standards are some of the challenges. The Tenerife Smart Map designed by Turismo de Tenerife aims to develop projects that promote the island’s specialization as a Smart Tourist Destination.
“Through the joint work of the Administration and the business sector, we can offer products and services based on innovation and sustainability that also have a positive social impact,” he said. The CEO of Tourism of Tenerife, David Pérez, explained that the involvement of this entity in Geyser “starts from the conviction that the differentiation of the Island as a tourist destination comes from the hand of the generation of value for visitors and citizens”. The Tenerife Auditorium hosts this Thursday the celebration of the sixth edition of the Responsible Company and Innovation Forum, Geyser, which will bring together professionals of national and international reference who, through small knowledge pills, will show the attending public different business realities that will contribute to them novel perspectives and ideas.
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